X

Top Stories

Inclusivity lights up this local ad for ‘Star Wars’

Digital ads, especially those with well-crafted narratives and a clear message, never fail to tug at the internet’s collective heart strings. Even “Star Wars” producer Kathleen Kennedy couldn’t help but comment on the touching ad released by Globe PH for the epic media franchise. She was quoted saying, “It’s just so touching, and to me, that’s the perfect example where somebody took an interpretation of something that meant something to them and then made this incredible emotional statement.”

True to its title, “A Star Wars experience for all” managed to highlight the inclusivity, friendship, and fan culture that make franchises like Star Wars a universal experience for everyone in the galaxy. Check out the full ad here:

Rysa Antonio: